New Star Labeling Regulations for Vehicle Tires in India Fully Explained

Tire manufacturer Michelin a few days ago announced that it is the first tire brand in the passenger car segment in India to be accredited with the government of India’s newly introduced star labeling program. The Michelin Latitude Sport 3 and Michelin Pilot Sport 4 SUV tires received the 5-star rating, the company said. A few months ago, Michelin also became the first brand in India to receive a 4-star rating by the Bureau of Energy Efficiency (BEE) for its Indian-made commercial vehicle tire Michelin X Multi Energy Z.

So what is this star labeling program, what will companies get out of it, and how important is the information to the general public (tyre buyers)?

The star rating system in detail

(Image credit: Michelin)

Last year, the Ministry of Road Transport and Highways proposed ‘star rating’ or ‘labeling’ standards for tires for better fuel economy and comfortable driving. The Standards and Labeling Program is an initiative of the Bureau of Energy Efficiency (BEE). The Bureau of Energy Efficiency (BEE), which was created in 2002 under the Energy Conservation Act of 2001, assists in the development of policies and strategies with an emphasis on self-regulation and market principles to conserve energy.

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