Prime Video is undergoing a design overhaul to rival Netflix – and it’s time

To put it bluntly, Prime Video is ugly as hell. Its menus are confusing, its library is a confusing mix of free, paid, and add-on content, and its overall user interface (UI) is as user-friendly as the Velociraptors in Jurassic Park.

Fortunately, though, executives at the Amazon-owned platform are aware of its shortcomings on the design front, and Prime Video is finally getting a makeover worthy of its position among the best streaming services in 2022.

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